The train from Mumbai ambles into Lonavla station. It is late afternoon. The vendors make brisk business peddling their usual wares- tea, coffee, and other tidbits. Over and above the hubbub, a particular vendor catches your attention as he announces, “Chikki…chikki…Lonavla chikki…Maganlal Lonavla chikki!”
There is a certain mystique in this vendor’s enunciation- how he adds attributes in successive tiers, like a classical vocalist building
up a raga step by step. He creates an element of suspense by starting with just
“chikki”; he follows it up with more detail by mentioning “Lonavla chikki” and
finally, he hits the crescendo with the grand, climactic finish of “Maganlal Lonavla
chikki”! That’s how you market a product effectively.
Lonavla and “chikki” are synonymous. Like Tirupati and
laddu, Tirunelveli and halwa, Agra and Petha…Lonavla and chikki are
inseparable.
Several decades ago, Maganlal created a brand name
around this groundnut delicacy. If someone asked, “Can I give you some “Madan
Lal chikki” instead, or maybe, some “Madana-gopal chikki" as an alternative?”
you were shell-shocked and flatly refused. You rose to your full height and declared, “Nice try! But I want
Maganlal Lonavla chikki and no other chikki! Ok?”
This groundnut sweetmeat was packaged in an attractive
cardboard-case filled with multiple slices of “chikki”. There was
“groundnut-with-jaggery-chikki", “groundnut-with-caramel-chikki" and even a
“powdered-groundnut-chikki” version. No self-respecting train traveler could
resist the indulgence. The groundnut did the trick- it raised the sweetness
level of the journey by several notches! By the time the train reached Pune, an
hour later, you could scarcely believe, that the cardboard-case was completely
empty. Only the chikki-crumbs were left- they lay scattered on the lap and on
the train-seat. You ran your finger over the crumbs and gave the finger a good
lick, to catch the last vestige of chikki!
If “chikki” is a favorite for the foodie with a sweet tooth, groundnut
in its salty avatar is a greater hit. As you loitered around the great cricket
maidans of South Mumbai, you were irresistibly drawn to the groundnut vendor.
The vendor moved around with a basket strung from the shoulder and hanging at
the belly. The basket was heaped with groundnuts, kept warm from the embers of
a compact coal-pot. On one side of the basket, paper-cones were strung, cone upon cone, like a multistoried building!
The moment you expressed interest, with a flourish, the
vendor drew out a paper-cone. His fingers reached out for a tiny, metal,
measuring cup. One scoop from that measure filled the cone. But the vendor
wasn’t done yet. He looked at you in the eye with overflowing generosity, took
a few extra groundnuts in hand, and topped the cone. That way, he had gone
beyond the call of duty (and his measuring cup) and given full value for
your money and a lot more!
Warm, crisp, laced with a dash of salt, and with the hanging
aroma of coal, the groundnuts were a delightful snack. In a few minutes, you
shook the paper-cone for some more, only to find it empty. You now inspected
the paper-cone in all its detail. It was indeed a piece of artwork. It gave the illusion of being commodious…a
tall cone, a veritable skyscraper, but was crafted so unbelievably narrow, that
barely one column of groundnuts could fit in! Hungry for more, you ran after
the vendor for a second helping!
Groundnut is often called a “poor man’s almond”. If
groundnut had had a human face, it would have stoutly protested and filed a
character defamation case against the almond! And rightfully so- after all, can
anyone, least of all almond, beat the groundnut, for its taste and versatility?
In the US, groundnuts are called “peanuts”. “I slog like a
dog at my workplace, but they pay me peanuts for all the hard work!” the
American complains. I wish I could tell him, “You get paid in peanuts? You
said…you get paid in peanuts, did you? Give me your job maan! I will make some
sweet “chikki”, some “cooked-groundnut-sundal with coconut”, some roasted, groundnut-savory and munch away! I want your job maan! I want
the peanuts…sacks and sacks…of peanuts!”
One column cone may have a last piece at the end of the tunnel which you can see only if you spread it open. Is manganlal still making chikki. What about Vada pav. Potato Vada and povva.can u ask them to start making casunet chikke
ReplyDeleteYes chitappa!! The last groundnut requires the cone to be dismantled! I missed writing about that point!! Maganlal...I just checked before writing this...looks like he is still around! Maybe, they have added to their menu now! Should check them out!
DeleteHari: Delhi in winters was all about getting into the DTC bus with a freshly bought papaer bundle of groundnuts (fondly called moongphali, though how moong comes into it, I still do not know), The nuts are still in the shell when you buy them - garam garam. A few days after winter sets in, all buses in Delhi have a crunchy feel beneath one's feet - there is a veritable carpet of empty groundnut shells! proof of the travelling public's love for the unassuming moongphali!
ReplyDeleteSuper point doc!!! I can visualize these DTC buses!!! I hope "swachha abhiyaan" has had a positive effect on people...and this crunchy feeling below the feet...is only in our memory (yours and mine!)...as to how...we once were.....and now...how swachha we are!!! I hope it is that way...the next time...I take the DTC bus...doc!!!
Delete